Setting Up a DOWC: A Comprehensive Guide on the Process and Considerations for a Dealer Owned Warranty Company

Dealership Profitability

In the contemporary automotive industry, one term that has been gaining significant momentum is DOWC, an acronym for Dealer Owned Warranty Company. Although it has been in the marketplace for over four decades, the DOWC is not universally understood, leading to misrepresentation and inaccurate information about its structural, financial, and tax attributes. This article aims to demystify the process and considerations involved in setting up a DOWC, providing valuable insights to dealers interested in exploring this opportunity.

Understanding the Concept of DOWC

Before diving into the process of creating a DOWC, it is essential to understand what it is. Essentially, a DOWC is a unique structure that allows dealers to optimize their Finance & Insurance (F&I) program by leveraging the tax advantages typically associated with the insurance industry. In essence, it presents a powerful wealth-building opportunity for dealerships.

In a DOWC structure, a dealer forms a separate C-corporation that controls the entire service contract transaction and all funds, including investments. This new entity becomes the provider of the contracts, offering an alternative to using a third party to hold reserves. Importantly, this new entity is treated as an insurance company for tax purposes.

The Benefits of a DOWC

Now that we have a general understanding of what a DOWC is, let’s delve into the benefits it offers.

  1. Tax-Deferred Nature: A DOWC allows a dealer to capitalize on the same tax laws that insurance companies have been using for years. The company essentially has no taxable income for an extended period due to numerous expenses, such as administration and acquisition costs.
  2. Dealer Control: One of the significant advantages of a DOWC is the control it gives to the dealer. The dealer has full control over their F&I program, including rates, coverages, marketing materials, and even the company name. This ability to customize offerings allows the dealer to create a portfolio of products tailored to a variety of vehicles and consumer needs.
  3. Profit Retention: Under the DOWC structure, underwriting profits and investment income are retained solely by the dealer’s DOWC. This contrasts with other structures where premiums may be exempt from tax, but investment income returns are taxed at normal corporate rates.
  4. Domestic Advantage: A DOWC is not a foreign company and allows dealers to benefit from domestic formation rather than maintaining foreign companies. This can provide significant cash flow, and the dealer can also borrow for almost any purpose.

The Process of Setting Up a DOWC

Knowing the benefits of a DOWC is one thing, but how about setting one up? This process may seem daunting, but with careful planning and the right guidance, it can be quite manageable.

Step 1: Find an Administrative Company

The first step in setting up a DOWC is to locate an administrative company that can handle claims administration and assist in the formation process. The administrative company should be able to provide timely financial reporting, quality claims processing, and help the dealer principal understand the concept of a DOWC.strative Company

Step 2: Incorporate the Entity

Once the administrative company is selected, the dealer principal needs to incorporate the entity. This involves filing articles of incorporation with the state, creating bylaws, and issuing shares to the shareholders. The DOWC can now open bank and brokerage accounts for investing the proceeds of the contracts.

Step 3: Gain State Approvals

After the entity is incorporated, the next step is to seek approvals from the state or states where the DOWC will sell policies. A quality administrative company should be able to assist with this process, which can vary from state to state.

From Formation to Operation

Once the DOWC is formed, it becomes operational, acting as any other corporation. Sales come in, expenses go out, and the net result is a profit or loss. However, it is crucial to note that the DOWC’s financial accounting for service contract sales should be based on the National Association of Insurance Commissioners (NAIC) or generally accepted accounting procedures (GAAP). An important aspect here is that the administrative company should supply a balance sheet and income statement to the DOWC monthly, allowing the dealer/shareholder to track the company’s financial position.

Taxation of DOWC

For state law purposes, the DOWC is considered a normal corporation. However, for federal tax purposes, the DOWC is considered an insurance company if it meets certain criteria. This allows the DOWC to benefit from a pro-rata inclusion of premium income and full expensing of acquisition costs in the year incurred.

Partnering for Success

Setting up a DOWC is not just about understanding the concept and the process involved. It also requires partnering with an experienced provider. This is where F&I Direct comes into the picture. F&I Direct has helped its Dealer Partners become exponentially more profitable by maximizing the Return on Premium instead of eating away at it with fees like most insurance companies. They can show you exactly how you’re losing money with a Dealership Diagnostic.

In conclusion, setting up a DOWC is a process that involves understanding the concept, acknowledging the benefits, setting it up, and operating it effectively. With the right guidance and partnership, a DOWC can be a game-changer in optimizing a dealership’s F&I program.

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